Photo Magazine Cover
Assignment: Design and Produce a Magazine Cover
Goals: Learn about the impact of Magazine Covers and then design a realistic cover (compared to samples) using Adobe Photoshop
Tools: Adobe Photoshop, digital camera to capture your own images
An interesting time lapse with insight to what when behind to make this cover: http://videos.komando.com/2009/11/13/creating-a-stunning-magazine-cover/

NOTE: New for 2011-12. Students MUST choose one of the commercial magazines on THIS PAGE as their sample. Rough draft home work will be to list out 10 possible article titles. Review this page for ideas, then write up your own 10 articles. IOW, you will use one of the samples on this page, but the pictures and titles will be your own. The name of your magazine and exact font, layout of articles, banner, flag, etc. MUST match the commercial exactly.
NOTE: New for 2011-12. You will NOT be able to print after the EOYC has passed. I will still grade it on screen, but it will NOT need to be printed. This project takes time, and if you fall behind and fail to get it completed in time for the EOY, then you will miss the opportunity to print the project.
Instructions:
1. EVERYBODY...open a New Photoshop Document set the size to 8”x10.5” with a Resolution of 200 dpi. (See screen shot below) (You can choose US Paper Preset of 8.5 x 11 to start, then set size and resolution to 200).
2. You have two (2) options regarding the art on your cover.
a. USE EXISTING BACKGROUND. Duplicate your photo to two layers so that you can splice the Magazine Title into the middle of the two layers so that it is behind the main subject but in front of the background of the subject.
b. REPLACE BACKGROUND. You can cut out the main subject and place on entirely different background with the title between your main subject and the background.
- Backgrounds can come from 1) your other pictures 2) my pictures (look in the edit folder) 3) Clipart More (backgrounds) or 4) Clipart 600K (Disks 25, 26, or 27)
3. Use one of the samples below to layout your magazine. It does not have to look the same but should look very similar...with your own words, article titles, etc etc.
4. The pictures need to be mostly BY you. The MAIN art work needs to be SHOT by you. You MAY include a picture of you in one of the insets.

This will be the most complex graphic design you have done yet. Look at the samples. Notice very carefully the consistent style change between article title and article description, the use of fonts, bolding and color to set the style and emphasize various articles. Make the design your own (your picture, your words, etc.) but you must have the required items listed below. Be sure to stay caught up with the class on the Magazine Cover as you can only work on this with Photoshop in this classroom. (i.e. you can do the focus in the F Hall Lab or Library).
Required Items on your Magazine Cover:
Your picture (a picture somebody) must be floating above the Title of the magazine. The background must be behind the Title and either be the original background or one that matches the picture.
Volume Info (April 2011) and website.
Pricing (US $3.99, CAN $4.99, or something like that) Put a white box around your bar code...and MAYBE put the pricing and volume info above the bar code.
At least 1 picture inset (or 2 or 3, etc.)...even if your sample does not have any other pictures on the front cover.
You need your sample cover as you start to work on text. Your text does not have to match the text of your sample...but the style of the text should match as CLOSELY AS POSSIBLE (ie. font, style, etc.).
One flag and/or banner.
At least one "See p.##" reference. (Why do you think magazines don't tell you the page more often?)
Bar code (See Clipart, More...open the image...and drag the layer to your magazine cover...you may need to resize it.)
Your Mag Cover should be realistic, add some funny article titles, etc. Your cover should LOOK like your REAL sample...that is the litmus test. Compare it to any of the real covers around the room or on this page. You may need to research and download the font for your magazine. You can try www.dafont.com at home...or http://www.typenow.net/themed.htm . Another tip is to copy an image from below, open a new document in Photoshop and PASTE. You can save it as an EXAMPLE to have open each day.
Grading Criteria for Magazine Cover
100 - Perfect...realistic, looks just like your sample. Includes all required elements (see top of page)
90-95 - Mostly realistic. Most everything included.
80-85 - Fairly realistic...but needed more work on font spacing, title of magazine, etc. and/or missing required items.
70-75 - Incomplete
-10 - If no Rough Draft
Font Matching List (not official...just best match...if you find a better, let me know):
People = Cairo SF
Sports Illustrated = Imapct
US Weekly = Tahoma
Seventeen = Onyx
Men's Journal = Cambria
Rolling Stone = Verdict SF
Nick = Ballonist SF
Entertainment Weekly = Franklin Gothic Demi Cond
Essence = Tahoma is close, but the C does not match very closely. Let me know if you find a better.
Vogue - ENgravers NT (teen - seems to be a modified Gothic 725 BT Black Italic)
Tips:
You can not do anything else once you transform a layer...so be careful not to rasterize your text if it asks you to do so.
Photoshop Intro: Check here for a couple of basic PhotoShop instructions for editing your photos
Note: BEFORE launching Photoshop CS4, you should close all other programs. You can relaunch Picasa.
Look up the font styles of your magazine cover. Men'sJournal = Cambrini
Using Photoshop to Create a Magazine Cover:
i. To Duplicate Layer, first turn on the “Layers Pallet” if it is not already visible. Then, right click on the word “Background” and “Duplicate Layer” and call it “Foreground”.
ii. Turn off the visibility of the Background layer by click the “eye” icon.
iii. Be sure the New Layer is active (click on it in the layer pallet so that it is highlighted).
i. Save As a copy to preserve the original.
i. When using the text tool, it will remain editable until you convert it. Be careful of accidentally converting the text, but as long as it stays in it’s own layer, you can always delete the text layer and try again.
i. You can use one of the Special Scenes from the ClipArt Supplemental or and of the Photos from Disk 16-23.
ii. Be sure to include a UPC code and volume and date information for authenticity.
Text Control
When you select text, you will get a new Menu Bar. Click on the Page Looking Icon to go to the Character Properties.



Above Image Source, with descriptions of each label: http://www.peachpit.com/guides/content.aspx?g=photoshop&seqNum=87
Text Control in Photoshop is a bit odd. Depending on if you have the text selected and try to stretch it out or increase the font size manually. If it has closely spaced dots vs. a solid line makes a difference.
Final Steps to Print and Save:
1. Get an ok to print. It may take a while to get an ok...I want it to look as REALISTIC as your sample. If it doesn't look realistic...don't ask to print...keep working.
2. Save (this will save one last time as a PSD)
3. "Print with Preview"...click on "Scale to fit to media"
4. Print (be sure your special paper is loaded).
4. Save As...change format to .jpg (flatten all layers)
b. Modify name to indicate flat version
c. Set compression to 10-12 to keep the "size" of the image around 1mb.
5. a. Save As again...also as a JPG...add web to end the of the file name (but before the .jpg).
b. Set compression to '5' to end up with about a 250k file. (the number 5 may vary...just try to end up with a 250k file for MySpace, etc.)
Previous Student Samples:
See public server...look for "Student Examples" then for "Magazine Cover" although note that note all are like what I want to see from you.



Screen shot of the layers created for the poster above:

Commercial Samples:
http://www.seventeen.com/magazine/in-this-issue/taylor-swift-seventeen-cover-may-2009 or http://link.brightcove.com/services/player/bcpid11892153001?bctid=18167451001
The People on the left is a near perfect example with a proper picture inset as well as UPC, as the Haiti Earthquake title across the top is the banner. The Font for People: Cairo

Sports Illustrated font is: The closest that Windows can provide is the 'Impact' font. It is slightly different, but most people wouldn't notice the difference.

If you use the Vogue sample below, you will need a picture inset....and unlike the one on the right, the title would need to go between the model and the background.

Notice Vogue's variation in Title...from in FRONT of the title, to BEHIND the title, to MIXED in the title:

If you use EW below, you would need a UPC code.

InStyle is a good sample with a proper picture inset as well as UPC, etc.

Essence is a good sample with a proper picture inset as well as UPC, etc.

USWeekly is a good sample with a proper picture inset as well as UPC, etc. Font for US Weekly: Tahoma (Thanks Anna)

Interesting variation...same cover, slightly different markets. Font for Seventeen appears to be "Onyx". Thanks Victoria!


The following are ok...except you will need picture insets, UPC code and a flag.

When you are done with the cover for class, take a look at this website:

What is the impact of Magazine Covers in general on society?
Magazine Covers are Big Business! Notice how Chaney Electronics celebrates their 40 years in business by showing their catalog covers over the years. Or the collection of Obama and Jobs.

http://www.craigrentmeester.typepad.com/craig_rentmeesters_blog/2007/11/the-importance-.html
Magazine Covers have great historical significance.




Here is an interesting article about how the cover or Rolling Stone changes: http://inspiredology.com/rolling-stone-magazine-covers-the-brand/
Magazine Covers have tested American ethical standards and what is acceptable with controversial covers such as Demi Moore on Vanity Fair, to as simple an image as a noose on Golfweek.

Even in today’s more enlightened age Golfweek pushed the envelope a little too far. On Jan. 19, 2008 Golfweek magazine chose the image of noose to illustrate a story about a TV anchor’s racially tinged comments, but the graphically powerful photo of a noose became a controversy all its own. The editor was fired after a public backlash of negative comments. http://www.toptenz.net/10-controversial-magazine-covers.php or another MOST controversial with more images http://www.webdesignerdepot.com/2009/09/the-most-controversial-magazine-covers-of-all-time/
Another intrusting story: http://www.benedict.com/Visual/Nakedgun/Nakedgun.aspx about copyright and parody (read at home).
And finally, Magazine Covers are Style Statements:

Notice how Montages/DCI have made it on to the front over of magazines.

For a long time it has been a NEAT thing to put yourself on the front cover. Today, you can use an iPhone and immediately take a photo you just took and put it on a cover.

So, an INTERESTING Project with MANY levels of learning, from desktop publishing...to society pressures.
Top Magazine Covers Yearly Contest:
2008 http://www.magazine.org/asme/2008-best-magazine-covers-winners.aspx
2007 http://www.magazine.org/asme/24689.aspx
2006 http://www.magazine.org/asme/18999.aspx
Last 40 years http://www.magazine.org/asme/top_40_covers/index.aspx (Including the #1 cover of all time with John Lennon not long before he died.)